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Technologies Helping to Make Motorsport Better

Nothing beats hearing the roar of engines when you stand at the side of a track. You don’t just hear the noise in your ears — you feel it reverberating through your entire body. But many fans don’t get to experience this on a regular basis as most championships travel around, meaning you may only have a few opportunities a year to get up close and personal with these high-performance cars and bikes. 

However, technology is helping to make motorsport better for the fans, allowing petrol-heads to enjoy their passions from afar and helping casual fans learn more and fall in love with it. 

Better Timing Data

In the early years of motorsport, the timing would be done by people sitting at the side of the circuit manually pressing buttons on a stopwatch every time a competitor came by. Today, high-tech radio equipment is used to register when cars pass over lines on the track. 

Combined with GPS data, this is packaged up and provided to fans to help them track exactly where the cars and bikes are. It means that no matter which riders and drivers the television cameras are pointing at, fans can see who is closing up on who, anywhere in the pack. 

Supporting Sportsbooks

In addition to helping fans follow along from home, this data is supplied to sportsbooks to help them operate more betting markets for events. This means that fans who enjoy testing their knowledge of their favorite sports have more ways to do it. 

For example, in motorcycle race betting, punters have the choice of both individual MotoGP race odds and those for the outcome of the championship as a whole. These present different challenges as while Jack Miller might be a strong contender for the Japanese Grand Prix, he’s mostly out of contention for the title, so there are different considerations to make for each.

In F1, you’re likely to also find prop bets on in-race events, like whether there will be a safety car, or which driver will pit first. 

On-Screen Graphics

Motorsport can be hard to follow if you’re not continually fed data, but lines of numbers look boring on TV. 

To improve the experience for fans at home, major championships are using augmented reality technology to add graphics on top of video feeds so it looks like they’re actually on the track or the cars. 

This is commonplace in Formula 1 today with the official world feed using the space where the halo is in onboard shots to show rev counters, speed, DRS position, and more. 

Overall, this helps to create a much better experience for fans as they get a visually-pleasing feed while being piped the data they need.

Tirupati Gumpula

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